It is obvious that having an attractive and easy to navigate website is one of the main requirements for a business in the current century. Web design entails a balance between beauty and the functionality of the site for excellent user experience.
Likewise, good SEO gets better quality of traffic to your site, or as the geeks call it ‘quality traffic’. Altogether, it is necessary to stress that such aspects of web design as thinking and SEO bring out the best in every web site.
In this article, there some decisive points of polished web design and high-quality SEO are discussed. As a result, continue reading before you look for Atlanta web design company.
Responsive Web Design
Today, the majority of consumers interact with the Internet through handheld gadgets. Responsive web design involves adjusting the site’s layout to fit every device or any screen resolution.
It signifies that the respective elements scale nicely, navigation functions, and content is readable on all types of devices including phones, tablets, laptops, and desktops.
Failure to adopt a responsive design policy means missing out on mobile traffic and patronage. An optimized responsive layout can also only load assets that are needed for the current device type, which makes it faster.
In conclusion, it is clear that the future website needs to be responsive in order to be successful in many aspects such as usability, attraction of more visitors and conversion.
Better Users’ Experience And SEO
The second important factor is page speed that is critical for users’ experience and SEO. Google includes site speed to its ranking criteria, which means that site speedup will bring benefits to positions.
Loading speed also affects bounce rates since a site that loads faster will be more effective at keeping its visitors engaged. People get frustrated waiting for a slow site.
Regarding speed, it will be achieved through compression images, reducing http requests, browser caching, and code optimization.
Try out various linkages and peripheries. Web application pages should be loaded in 2-3 seconds on a 3G network connection. Makes sure that SEO and UX are friendly, especially when it comes to page loading times.
Scannable Layout And Content
It is also important to note that people do not read web content from top to bottom and from left to right, for example. No, they search for information cues or signals.
This is where your site layout and content need to match the above-mentioned scan patterns for exceptional UX. Design folding layouts by web design agency Atlanta are easily scannable based on distinct visual hierarchies.
Use headings and subheadings to divide the information and make it more digestible, with relevant titles. Make use of bulleting and numbering since this can help the reader quickly glance through the important points.
Make sure that your paragraphs are not too long and have no more than three or four clear sentences. Bold key terms. Add sufficient empty or white spaces between the different parts of the design. The site should create readily consumable content in order to capture attention of visitors.
Optimizing For User Intent
The ability to comprehend the reasons forcing the visitors to improve experience is crucial. Users who want to find specific data require simple ways of reaching the information or content.
To sum, visitors expect to find a direct call to action that leads to the purchase of the goods. Optimizing for user intent implies that there should be a lead for people to be directed to the intended goals easily.
Stay away from the overly familiar and instead, opt for call-to-action words that will push individuals into acting in certain ways such as purchasing a product or subscribing to a service.
Conclusion
Designing great-looking, professional web design encompasses many factors, including but not limited to, responsive layout, fast loading web pages, readable text, beautiful appearance, and user-oriented approach.
While the process is quite challenging, the rewards entail improved organic traffic together with better conversion rates and minimum bounce rates, thus enhancing the visitors’ permanency on your site.
Hire a professional web designer to create a professional website that can be optimized for making serious business gains. It is even more fulfilling to be rewarded by a favorable outcome of a well-strategized internet presence.
